We’ve met to discuss the initial work, and now it’s revision time. Your feedback is essential, and we think about it critically to get to the “why” of your input so we can execute with clarity and efficiency.
This is where the transformation really starts to take place. The entire team pins the designs to the wall, and we try to tear them apart and break them down to ensure the work is strong while staying true to the initial objectives.
Now we take all that great feedback and put it into action. We’re not satisfied until we’ve looked at it from each angle, and we make every small adjustment until it is perfect.